The Alcoholic drink to accompany your healthy lifestyle - Percival and Co.
If you live a healthy lifestyle you might understand how Percival and Co founder Lucy Warhurst felt when trying to find a easy drinking alcoholic beverage, 'It seemed ludicrous to me that relatively health conscious people (myself included) would spend hundreds of pounds a year on gym membership and organic food, pick

If you live a healthy lifestyle you might understand how Percival and Co founder Lucy Warhurst felt when trying to find a easy drinking alcoholic beverage, 'It seemed ludicrous to me that relatively health conscious people (myself included) would spend hundreds of pounds a year on gym membership and organic food, pick their lunch based on calorie count, obsess over completing 10,000 steps a day, and then destroy all their virtuous doings in the pub that evening without any consideration as to the units of alcohol and hidden calories they were knocking back.' Warhurst told us. So with this in mind she realised she had found a gap in the market and at that very moment she didn't completely know it but she was about create Percival and Co.
Subscribe to keep reading.
You've used your free article for this month. Become a subscriber for unlimited access to every Hinton article.
Continue Reading
More Food & Drink
Can the buffet be saved? A London restaurant thinks so

Hidden failures in allergen safety remain a challenge for Britain's hospitality industry

A Father's Day lunch where old-school Italian hospitality still reigns
